Award Winning Research
Our Applied Research Collective Delivers Critical Insights To Accelerate And Elevate Business Results
Diary of a Team Coach: Episode 1: Trust
Introducing... Diary of a Team Coach! Elevate your results with great strategies from our video series based on our research framework.
In our first episode, we hear from a viewer who wants to explore how to build trust with a team member, manager, or peer.
Watch the full video on YouTube here.
Want to ask a question yourself? Schedule a conversation or send a message via our consultation page here.
The State of Team Coaching, 2025
The market for team coaching is growing substantially, and for good reason. Only 5% of teams report they’re achieving their full potential and it’s not surprising; a daily 1% reduction in team effectiveness results in a 100X reduction in annual team outcomes.
In Redefine Winning’s new State of Team Coaching Report, find out what team coaching is, why it is so successful, and how team coaching as a practice is different from standard coaching.
Don’t Let 7 Lies Hold You Back In 2025
It’s the perfect time to look at the stories you’ve been telling yourselves and ask if they’re really true. Sunlight is the greatest disinfectant, after all.
Most people think work is hard because of the people around them, and that can be true. But we also find that most people have resigned themselves to how things are and have lost their personal power to make things better.
That’s not ok; you’re so powerful and you can make change happen if you overcome the lies you believe that can be the very thing that hold you back from reaching your full potential.
Here are the seven of the most common team development lies we tell ourselves and how to overcome each of them.
Spot and overcome these every day, and you'll accelerate your growth and impact for 2025.
Why Your Team Doesn’t Want Team Coaching…
We often hear from leaders that they’ve canvassed their team members to see if they’d like to have team coaching. The response is occasionally negative, but that shouldn’t be a barrier to bringing on an experienced team coach that can help the team achieve its full potential.
In a fast-paced corporate world driven by tight deadlines and constant change, team coaching is one of the most effective methods to enhance team performance, drive business results, and create sustainable success.
In this article, we explore common reasons why teams don’t want a team coach, why these typically aren’t valid for the right reasons, and why as a leader you should think differently. Further, we highlight additional reasons as to why you’d want to involve a team coach on an occasional basis to help accelerate your business results – and career.
We cracked the code of effective teaming and did the hard work. Our proven methodology - Team Cohesion™ - accelerates and elevates your success. Read on to challenge your thinking about effective teams, and learn what is truly possible To The Power Of Team.
Research Trends for COOs
As part of our commitment to helping every individual and team achieve their full potential, we constantly review market trends, identify challenges to overcome, opportunities to accelerate and elevate success, and critical ways of working.
We’re extending that here with role by role analyses tailored to help you whether you’re the leader, aspiring to be the leader, in the leader’s team, or you’re a peer of the leader who needs to understand their position and help them cross the finish line with your support.
This Research Trend focuses on the COO role, and covers how COOs deliver exponential value through strategic insights, statistics, historic and upcoming priorities, the implications for the team, and priority next steps.
We cracked the code of effective teaming and did the hard work. Our proven methodology - Team Cohesion™ - supports you as you seek to unleash potential, disrupt the market, and succeed exponentially.
Research Trends for CIOs
As part of our commitment to helping every individual and team achieve their full potential, we constantly review market trends, identify challenges to overcome, opportunities to accelerate and elevate success, and critical ways of working.
We’re extending that here with role by role analyses tailored to help you whether you’re the leader, aspiring to be the leader, in the leader’s team, or you’re a peer of the leader who needs to understand their position and help them cross the finish line with your support.
This Research Trend focuses on the CIO role, and covers how CIOs deliver exponential value through strategic insights, statistics, historic and upcoming priorities, the implications for the team, and priority next steps.
We cracked the code of effective teaming and did the hard work. Our proven methodology - Team Cohesion™ - supports you as you seek to unleash potential, disrupt the market, and succeed exponentially.
Research Trends for CHROs
As part of our commitment to helping every individual and team achieve their full potential, we constantly review market trends, identify challenges to overcome, opportunities to accelerate and elevate success, and critical ways of working.
We’re extending that here with role by role analyses tailored to help you whether you’re the leader, aspiring to be the leader, in the leader’s team, or you’re a peer of the leader who needs to understand their position and help them cross the finish line with your support.
This Research Trend focuses on the CHRO role, and covers how CHROs deliver exponential value through strategic insights, statistics, historic and upcoming priorities, the implications for the team, and priority next steps.
We cracked the code of effective teaming and did the hard work. Our proven methodology - Team Cohesion™ - supports you as you seek to unleash potential, disrupt the market, and succeed exponentially.
Research Trends for CFOs
As part of our commitment to helping every individual and team achieve their full potential, we constantly review market trends, identify challenges to overcome, opportunities to accelerate and elevate success, and critical ways of working.
We’re extending that here with role by role analyses tailored to help you whether you’re the leader, aspiring to be the leader, in the leader’s team, or you’re a peer of the leader who needs to understand their position and help them cross the finish line with your support.
This Research Trend focuses on the CFO role, and covers how CFOs deliver exponential value through strategic insights, statistics, historic and upcoming priorities, the implications for the team, and priority next steps.
We cracked the code of effective teaming and did the hard work. Our proven methodology - Team Cohesion™ - supports you as you seek to unleash potential, disrupt the market, and succeed exponentially.
Research Trends for CEOs
As part of our commitment to helping every individual and team achieve their full potential, we constantly review market trends, identify challenges to overcome, opportunities to accelerate and elevate success, and critical ways of working.
We’re extending that here with role by role analyses tailored to help you whether you’re the leader, aspiring to be the leader, in the leader’s team, or you’re a peer of the leader who needs to understand their position and help them cross the finish line with your support.
This Research Trend focuses on the CEO role, and covers how CEOs deliver exponential value through strategic insights, statistics, historic and upcoming priorities, the implications for the team, and priority next steps.
We cracked the code of effective teaming and did the hard work. Our proven methodology - Team Cohesion™ - supports you as you seek to unleash potential, disrupt the market, and succeed exponentially.
Redefine Winning’s CEO Joins The Box
Rob Whitfield Takes Center Stage in the World’s Largest Live-In Startup Show.
We’re excited that our CEO and Founder has joined the cast of The Blox, the greatest show on entrepreneurship. A groundbreaking live-in startup competition, hosted by Wes Bergmann of The Challenge and House of Villains fame, offers a unique platform for entrepreneurs to learn critical content over a week-long experience to exponentially scale their businesses.
Read on to find out even more about this amazing experience and how you can watch the entire season!
Success Is Not An Independent Variable
Whether you’re heading to an office building, your own home office, or out on the road/in the air, you are working to deliver outcomes each week.
This gives rise to simple questions with complex answers. Is your job to help things stay the same or to make them change? How easy is it to achieve both? And what can you do to improve your chances of success?
In this article we cover a range of topics across the need to maintain the status quo, the drive for transformation, what sets these two apart, how our own biases may determine the success or failure of either option, how our research helps overcome key challenges so you can deliver 10X outcomes, and practical steps to improve your chances of success.
This comprehensive article will give you cause to pause, ideas to make you re-think what success looks like, and practical things to try today - whether you’re a leader or team member.
We cracked the code of effective teaming and did the hard work. Our proven methodology - Team Cohesion™ - accelerates and elevates your success. Read on to challenge your thinking about effective teams, and learn what is truly possible To The Power Of Team.
The Team Architect Role: Unleash Potential
Historic team theory was cutting edge at the time, but even well known ideas from scholars like Tuckman are around sixty years old. The world has permanently changed and continues to evolve, but teams still apply outdated mindsets, practices, and tools to new challenges that can't be approached in old ways.
You and your colleagues are facing the toughest economy, competition, societal changes, and targets you have ever faced. You're already too busy to try to figure out how to change how your team works. It's so low down your priority list right now but it shouldn't be.
We cracked the code of effective teaming and did the hard work. Our proven methodology - Team Cohesion™ - accelerates and elevates your success. Read on to challenge your thinking about effective teams, and learn what is truly possible To The Power Of Team.
Hiding In Plain Sight: The Dangerous Leader
Before we dive into this research article, I feel it necessary to point out the obvious. We partner with leaders and their teams to accelerate and elevate results, while making it more joyful and fun for them to go further, faster. While there are teams that we work with that are well behind the performance curve and we’re helping them achieve their full potential, the majority of the organizations we partner with are performing at an average, or above average level, seeking to level up or even achieve exponential results. All of that said, this article addresses a very specific kind of leader and their behavior, along with how it impacts individuals, teams, organizational outcomes, the broader community, and society, too. For reasons that shall become clear as we get into this critical topic, we’re exploring the phenomenon of toxic leadership and the impact this has on our world.
The Tragedy of the Commons: Navigating Team Dynamics
In 1968, economist Garrett Hardin introduced a concept in the environmental space that looked at the depletion of shared resources when individuals act in their self-interest. What we know today, after years of research in this critical space, is that this notion extends beyond environmental concerns, finding relevance in so many areas, yet the most overlooked must be in the dynamics of teams and collaborative efforts. In fact, having coached teams in organizations around the world, we know that an individual focus on success is so significantly detrimental to the success of a team and the mission or goal of that team, that even the most reasonable individual and team goals may be impossible – let alone the exponential outcomes most organizations target today. The question then is, what do you about it? We’ve cracked the code in this space and we’re sharing this research article to help you and your team optimize and thrive at all levels; as individual team members and leaders, as a team, and for the organization overall.
Today, You're A New Team With 10X Results
I get really excited when I spend time with clients at dinner or in sessions. Through the facilitated discussion, I hear the kinds of things that make me feel a renewed sense of permission to challenge and change the stuff in teams that’s broken. In organizations across the world, people get comfortable. We lean into doing what we've done before, we create routines, and they are like the most comfortable bed you have ever been in. We stick to those routines as if our life depends on it. In doing so, we lose a significant amount of potential value, latent value, that fails to get unleashed because we’re not working effectively, both individually and collectively. Join me as I share my perspectives in this critical space and invite teams across the world to be a new team, today.
What Every Leader Needs To Know About This Critical Inflection Point
Leaders and their colleagues who have partnered with us have realized that success may be easier than they expect, and making success easier is merely a choice that happens at what we call the Critical Inflection Point (and by the way, oftentimes, we help teams shift from failure to success). Find out where that point is and how it can help you 10X your results!
Teaming: Past, Present, and Future
In this article, we're going back in time to see some of the historical events that shaped teaming and we'll also look at the root causes of poor teaming so we can learn from the past and make the teams of the future go further, faster, and more joyfully. Our research has cracked the code in this space, and we can show you the shortcuts to 10X your success today.
Teaming has been influenced by many historical events that have driven trends and changes in how teams are formed, structured, and operated. Are you ready for a whistlestop tour of the past?
10X Success Starts With ‘How’
Years ago, in the now famous video, Simon Sinek introduced us to the concept of Starting With Why. We love this and agree with it wholeheartedly. Now, how do you align a team around achieving exceptional results? Sure, you have to get them aligned around and excited for the North Star they are going to deliver together, but then what next? We believe 10X Success Starts With ‘How’. Find out how your team ranks on the Teaming Competencies Maturity Model and what you should do to achieve exponential outcomes with them.
To The Power Of Team
I’m so excited about the release of our new research that we’re calling “To The Power Of Team”, which explores why a lack of effective teaming competencies is holding each of us, and the world, back. Learn how we take teams for granted, be invited to consider a different view around the correlation between effective teaming and how long a team or organization has been established, and appreciate that what is commonly seen as the ‘soft stuff’ actually enables or inhibits outcomes. The sad fact is that 50% of the value of teams is locked away but can be unleashed with effective teaming competencies. Excited for you to join the community we’re building around this critical content and to share your thoughts on it, too. See you soon, To The Power Of Team.
Effective Communication In Teams Is The Gateway To Success
Through working with teams across the world over 30+ years, from Fortune 10 to small startups, the thing that separates high performing successful teams from the rest, is strong communication. Explore why and the benefits it can bring. Unlock Team Potential with research-based team transformation and make average teams world class. Deliver 10X outcomes with less time and effort, more candor, collaboration, and accountability.
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